OVERVIEW
Chapter & CO is a stationery brand that provides calendars, cards, flyers, and journals. The concept of this brand is to show the meaningful stories within each month. The brand makes products that come across as sentimental, meaningful, and clean, but not “boring.”
The goal was to show my concept through type and color, as well as to represent the stationery brand without being overshadowed by their trade dress and logo.
CARD DESIGNS
CALENDAR + JOURNAL COVER DESIGNS
AUDIENCE
Primarily women who are interested in sweet and meaningful gifts to give to their friends and family.
CALENDAR MONTH DESIGNS